Want People to Find Your Site? It’s About Links!
If you want your website to show up higher on Google, maybe Bing, or other search engines? Cool! Two really important ideas can help: link reputation and link equity.
Google Just Added a Quiet but Important Update to Its Search Data API
If you ever look at how your website performs on Google—clicks, impressions, rankings—chances are you’re using tools that rely on something called the Search Analytics API. It’s what powers a lot of SEO dashboards and traffic reports.
Cloudflare Just Changed the SEO Game with Pay-Per-Crawl
Cloudflare’s Bold Move: Pay-Per-Crawl for a Faster, Smarter Web
Cloudflare has launched a new feature called Pay-Per-Crawl. It lets website owners decide if search engines or AI bots can access their site’s content.
Crack the Code: How to Rank in Google’s AI Overviews
The way people search online is changing fast. One of the biggest shifts is something called AI Overviews. It’s not just another small Google update—it’s a whole new way of showing information on the search page.
Google AI Overviews: How to Get Your Content Featured Consistently
If you’re wondering how to get your content showing up in Google’s new AI Overviews, you’re not alone. These AI summaries are starting to appear more and more in search results, and naturally, every site owner and content creator wants to be featured there.
In the War for Web Traffic, Cloudflare Gives Publishers a New Weapon Against Google AI
A new battle line has been drawn in the ever-evolving landscape of the internet. Cloudflare, a company that provides critical infrastructure for a vast portion of the web, has just handed website owners a powerful, simple tool: a one-click button to block Google from using their content to train its AI and generate its “AI Overviews.”
Is Google’s AI Killing the Open Web? A Wake-Up Call for Publishers and Advertisers
There’s a quiet storm shaking up the internet—and it’s wearing the Google logo.
Crawlability Is the New Keyword: Why Technical SEO Is Still the Real MVP in 2025
Think keywords are all that matter in SEO? Think again. You could write the world’s best blog post or craft the slickest landing page, but if your site is a technical mess, Google might never even see it.
Are Your HVAC Leads Affected by Google’s AI? Important SEO Changes You Must Do Right Away
Have your HVAC leads dipped lately—even though your site looks the same and your rankings haven’t changed much? You’re not imagining it.
Is Google’s AI Affecting Your Leads? Proven SEO Strategies for Every Business
Something’s Off with Your Plumbing Enquiries… But It’s Not You
You’ve probably noticed it. Your website’s still online. Your rankings haven’t tanked. But the phone? Much quieter than usual.
